Organizational profile pages - Canada.ca mandatory template

Mandatory

An organizational profile page represents the single landing page on Canada.ca for an organization that is associated with a Government of Canada institution.

For the purposes of these profile pages, an organization is defined as a high-profile unit that is within or otherwise associated with a federal institution, and that is listed in the Registry of Applied Titles.

Organizational profile pages:

  • provide a clear indication of the relationship between an institution and the associated organization
  • provide a consistent, concise and timely overview of the associated organization’s mandate, information and services
  • facilitate a person’s need to understand the scope of the associated organization’s activities
  • enable people to browse and search for more specialized information related to the associated organization, such as reports and publications
  • prioritize content and navigation to support the topics, information and services related to the associated organization
Canada.ca Institutions list

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When to use this template

An organizational profile must be implemented once for each organization on Canada.ca.

Consult the Canada.ca institutions list to confirm which profile to apply.

Use this template under the following conditions:

  • your organization is not listed on the schedules under the Financial Administration Act (FAA), but is listed in the Registry of Applied Titles.
  • your organization is not listed on the schedules under the FAA nor in the Registry of Applied Titles, but is:
    • represented by a minister in the Government of Canada
    • an administrative tribunal under the process for Governor in Council appointments
    • an agency or board under the process for Governor in Council appointments and has a core mandate to make binding decisions or rulings, as determined on a case-by-case basis by the central agencies
    • a central-agency-initiated organization like:
      • Policy Horizons Canada (ESDC)
      • Central Innovation Hub (PCO)
      • others, as determined on a case-by-case basis by the central agencies
    • one of the 4 high-profile branches of the Canadian Armed Forces:
      • Canadian Army
      • Royal Canadian Air Force
      • Royal Canadian Navy
      • Canadian Special Operations Forces Command

How to use this template

Profile page

The departments and agencies page provides links to all organizational profile pages (see the Departments and agencies page).

Organizational page template
Template of organizational profile page showing sections that make up its structure. Read top to bottom and left to right. Specifications detailed below.

1: Title of the organization

Mandatory

Provides the applied title of the associated organization

  • Content
    • this component is mandatory for all associated organizations
    • the applied title of the organization is used as specified in the Registry of Applied Titles, unless the organization is a branch of the Canadian Armed Forces
    • the legal title is used if there is no applied title
    • do not use acronyms or abbreviations
  • Presentation
    • title of the associated organization must be a unique H1
    • it must be the first element on the page
    • the title can wrap around the insignia on multiple lines

2a: Insignia

Conditional

Provides approved identification of the Canadian Armed Forces

  • Content
    • this component is allowed only for the following organizations, in order to display their primary, approved insignia:
      • Royal Canadian Air Force
      • Royal Canadian Navy
      • Canadian Army
      • Canadian Special Operations Forces Command
  • Presentation
    • appears at the top of the page
    • appears to the right of the organizational mandate
    • image is not hyperlinked

3a: Organizational mandate

Mandatory

Provides 1 or 2 sentences that describe the associated organization’s mandate

Relates the organization back to its parent institution

  • Content
    • it lists the applied title of the organization followed by a brief, plain language overview of how the organization serves the public
    • it also provides a link back to the parent institution’s profile
    • keep the text short and concise
    • written for a grade 6-8 reading level
  • Presentation
    • appears directly below the title of the organization

4: Organization social media channels

Optional

Features organization-specific social media channels

5: Latest news

Optional

Features current news items related to the associated organization

  • Content
  • Presentation
    • appears below the organizational social media channels

6: Most requested

Conditional

Features organization-specific top tasks

  • Content
    • this component in mandatory to provide shortcuts to the organization's top tasks. However, it should not be used if all of the organization's top tasks are already included as direct links under Services and information
    • use the Most requested pattern
  • Presentation
    • appears to the right of “Services and information”
    • heading is labelled “Most requested”

7: Services and information

Conditional

Drives people to organization-specific services and information

  • Content
    • this component is mandatory, if content exists
    • heading is labelled “Services and information”
    • use the Services and information pattern
  • Presentation
    • appears below the latest news block and to the left of “Most requested”

8: Contact us

Mandatory

Provides access to organizational contact information

  • Content
  • Presentation
    • appears below “Latest news” and to the right of “Services and information”

9: More information for

Optional

Links to related audience information

  • Content
  • Presentation
    • appears below “Most requested”
    • heading is labelled “More information for”

10: What we are doing

Conditional

Provides links to the organization’s program and policy development content

  • Content
    • this component is mandatory when the institution has program and policy development content to present
    • use the What we are doing pattern
  • Presentation
    • appears below “Services and information”
    • heading is labelled “What we are doing”

11: Corporate information

Optional

Provides consistent access to key corporate information

  • Content
    • consists of a series of links to institution-specific content not presented elsewhere on the page
    • only the “Mandate” and “Transparency” links are mandatory; all other links are
    • when this component is presented, the headings must be labelled and ordered as follows:
      Mandate
      • mandatory
      • links to a page providing the organization’s mandate, vision and objectives
      Programs
      • optional
      • links to a page providing the organization’s list of programs
      Organizational structure
      • optional
      • links to a page providing the organization’s organizational chart or structure
      Portfolio
      • optional
      • links to a page providing the GC portfolio that the organization belongs to
      Partners
      • optional
      • links to a page providing the organization’s existing formal partnerships (for example, federal/provincial/territorial, international or non-governmental organizations)
      Transparency
      • mandatory
      • links to an organization-specific landing page on transparency and proactive disclosure, if available
      Job opportunities
      • optional
      • links to a landing page for organization-specific job opportunities
      Service performance reporting
  • Presentation
    • appears above “Government of Canada activities and initiatives”
    • heading is labelled “Corporation information”

12: Minister or organizational head

Optional

Provides a single profile for each GC minister or organizational head

  • Content
    • provides hyperlinked images of either an organization’s minister(s) (including associate ministers) or its organizational head (in the case of arm’s-length or quasi-judicial institutions).
      • no other individuals can be displayed on the organizational profile page
    • images and text are hyperlinked to the appropriate minister’s profile page (see Ministerial profile pages)
    • the hyperlink text is limited to the minister’s or organizational head’s honorific, first and last name
    • non-hyperlinked text is limited to the minister’s or organizational head’s official title
  • Presentation
    • appears to the right of “Corporate information”
    • priority sequencing is from left to right
    • when fewer than 3 images are required, they must be left-aligned to the corporate information block
    • when more than 3 images are required, continue onto a second row

13: Organization features

Optional

Promotes organization-specific current activities being led by the organization

How to use the arm's length branding

Arm’s length branding example
Image of arm’s-length identification showing components that make up its structure. Read top to bottom and left to right. Specifications detailed below.

2b: Arm’s-length branding

Conditional

Displays approved identification for organizations that meet the arm’s-length criteria

  • Content
    • this component is conditional: only organizations categorized as administrative tribunals under the rules for Governor in Council appointments have the option to display their primary, approved brand identification
    • organizations categorized as agencies or boards that have a core mandate to make binding decisions or rulings may also have the option to display their approved brand identification, as determined on a case-by-case basis by central agencies
    • the branding must follow the Federal Identity Program (FIP) rules for identifying federal institutions
  • Presentation
    • appears at the top of the page
    • image must be formatted according to FIP design specifications, where applicable (i.e. for organizations not exempt from FIP)
    • image must be configured to scale automatically to screen size (SVG is the recommended format), in line with responsive web design
    • image is not hyperlinked

3b: Arm’s-length statement

Conditional

Explains the arm’s-length nature of the organization

  • Content
    • this component is conditional: only organizations categorized as administrative tribunals under the rules for Governor in Council appointments have the option to include the arm’s-length statement
    • organizations categorized as agencies or boards that have a core mandate to make binding decisions or rulings may also have the option to include this statement, as determined on a case-by-case basis by central agencies
    • the statement gives a concise explanation of the autonomous nature of the arm’s-length organization
  • Presentation
    • presented in boldface

The user navigation for organizational profile pages includes topics, information and services, reports and other publications, and corporate information.

User navigation diagram
Diagram of how to navigate to organizational profile pages on Canada.ca. Text version below:
Text version

Organizational profiles pages can be accessed from the Canada.ca departments and agencies page and topic pages.

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